NYU Langone Health
2018 Departmental Report System

What We Did

• Creative Strategy
• Collateral System
• Email Template Design and Implementation
• Print Design
• Print Production

NYU Langone Health  needed to raise the institution’s profile among key influencers nationwide. Langone turned to long-time partner IOP to help re-conceive the approach to the departmental report publication system.

For the 5th consecutive year, IOP created and implemented a system where all departments communicate consistently and on brand reaching peers and professionals, via a series of 10 publications a year, along with email templates to promote the content. This year we commissioned illustrations to represent each department. The results of this sustained effort have been improved status in the US News & World Report hospital ratings.