Nielsen Investor & Stakeholder Communications Suite
What We Did
User Experience Design
Nielsen worked with IOP to create their suite of investor communications, elevating messages and the brand expression. IOP crafted the theme “Growth, Efficiency, The Future” to focus the message on Nielsen’s strategies. The visuals make use of proprietary data textures, plotted from real Nielsen data.
IOP created a suite of communications for Nielsen investors and stakeholders, consisting of a traditional 10-K wrap with a CEO letter; a robust digital Annual Report that includes citizenship highlights, Proxy highlights and links to the GRI report; and a redesigned, simplified Proxy.