Center For Therapeutic Innovation Video
We worked with the Center for Therapeutic Innovation (CTI) to create a video that highlights their unique partnership with academia, foundations and patients to accelerate the discovery of new treatments for Lupus. The video is used both on the web and in meetings to help explain Pfizer CTI’s position on the necessity and efficacy of going outside Pfizer’s walls to accelerate drug development, in an innovative and unprecedented way, in order to meet unmet needs.
What We Did
- Writing and Interviewing
- Video Production