Corporate Social Responsibility Summary



For Zoetis’ inaugural corporate social responsibility reporting effort, IOP first visualized the 6 pillars responsibility for the company. This graphic was used widely. Then, we then used those pillars as the organizing principal for their first CSR publication, an interactive PDF. The document coincided with, and informed, upgrade of the responsibility section of their website and helped kick off the company’s efforts to formalize their CSR program.

What We Did

  • Creative Strategy
  • Print Design
  • Interactive PDF Design