The Coca-Cola Company
2022 Business & Sustainability Report Suite
What We Did
- Creative Strategy
- Reporting Strategy
- Content Strategy & Writing
- PDF Digital Design
- Infographic Design
- Digital Strategy
The Coca-Cola Company again partnered with IOP and our content partner BuzzWord to create their integrated 2022 Business & Sustainability Report and a Highlights PDF. Together we crafted a suite that advances the company’s ESG priorities and celebrates progress against goals while establishing new ones for the future.
We interviewed SME’s and internal stakeholders to align on content for this year’s report. Keeping the report focused, transparent, and not overly long were key objectives. Once the content was drafted, we moved into layouts where information visualization and impact were paramount.
We created numerous infographics for maximum impact and layouts with clear, scannable content to emphasize key takeaways. We incorporated proprietary photography, icons and our bespoke graphics to enrich the document. Navigation guides the reader, ensuring clear wayfinding.
The report incorporates the new GRI requirements, TCFD, SASB, and UNSDG reporting frameworks. The ever popular Data Appendix—key financial & sustainability metrics alongside multi-year performance data on the company’s key material topics—returned.
To further communications objectives among diverse stakeholders, we created a highlights document, making a digestible version of all the key ESG & Sustainability information.
