Tradeweb, a leading electronic trading venue, was moving faster than its website. The site had become dense and difficult to navigate, with the lack of clear visual hierarchy hurting visitors’ ability to find information and take action. IOP partnered with Tradeweb to tackle these challenges. The new site is easily navigable and clearly organized, as well as rich with video, infographics and images. It is the catalog of Tradeweb’s products and services, and a launchpad into Tradeweb thought leadership. Visit the site.