Whitepaper: 2019 Trends in Corporate Reporting
With a brighter spotlight on corporate purpose and creating value for employees, communities and investors — the demand for accountability is growing. A CSR/Sustainability Report is now the norm. But, what’s in one? And, does anyone do an Annual Report?
Our 2019 Trends in Corporate Reports white paper looks at what the Fortune 200 produced in 2019 for the 2018 fiscal year. In our eighth installment we see continued use of Annual Reports and an increased focus on CSR/Sustainability Reports. Investor Relations has expanding influence on CSR/Sustainability communications and leading companies are spreading their wings, sharing more to be more accountable. There is no question that effective corporate reports are a critical tool, not only a compliance exercise.
This year we looked deeper into the content of the CSR/Sustainability reports. We assessed what frameworks are being used and how climate goals are being set in addition to what approaches are popular.
If you’re looking for the right approach for your organization, you’ll have to balance competing factors, including budgets, what stakeholders expect, what you need to achieve, and where you wish to stand among your peer set. Engaging with key audiences, sharing your story and being accountable to commitments demonstrates a company’s purpose in a tangible way and builds goodwill. And it is clear that the shift to CSR/Sustainability as the focus for these communications, even to an investor audience, is well underway.
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