LYCRA
Sustainability Report
What We Did
Creative Strategy
Content Strategy & Writing
Frameworks Advisory
PDF Digital Design
The LYCRA Company, a global leader in developing sustainable and innovative fiber and technology solutions, again partnered with IOP to strategize, write and design their annual Sustainability Update. Before starting the report, we did a gap analysis to see where the company could move toward soon-to-be-required CSRD reporting. In addition, the report details LYCRA’s progress toward established goals in a Global Sustainability Scorecard, maps to the UN SDGs, and includes their first SASB Index.
IOP developed the theme Turning ambition into impact to signal LYCRA’s commitment to sustainability, making a valuable impact in their industry, and holding themselves accountable to positive change. There is a focus on product innovation to reduce environmental impact, and the design reinforces the messages. Dynamic design elements echo LYCRA’s fiber process and original photography features farmers and LYCRA bio-based products. Pull-quotes and infographics complete the story of LYCRA as a partner that practices their values and builds trust with their customers. Uniquely, the report includes a glossary of terms to help employees and other stakeholders with industry and sustainability jargon.
IOP’s work with the LYCRA Company on their 2023 Sustainability Update was recognized in the League of American Communications Professionals 2024 Spotlight Awards.
