Financial Health Network + BlackRock
Emergency Savings Initiative Communications
What We Did
- Interactive PDF Design
- Report Series
Nearly four in five Americans are living paycheck to paycheck, leaving them exposed to financial shocks that can upend their lives. Building savings can be especially challenging for certain groups, including low-income Americans and people of color. By connecting more people with proven savings solutions, the BlackRock Emergency Savings Initiative’s goal is to help households across America establish a savings safety net.
Over the course of the initiative with Financial Health Network, IOP worked as the impact communications design partner. We designed communications to support the Initiative and demonstrate its impact for stakeholders, corporate, and non-profit partners. Starting with the initial impact report in 2021, followed by a special report for the Aspen Institute and then the Initiative’s culminating impact report in early 2023. We were thrilled to support a program helping more Americans create and have access to savings.