Kids In Crisis
Visual Identity & Website

What We Did

  • Brand Strategy
  • Creative Strategy
  • Identity Design
  • Messaging
  • Digital Strategy
  • Information Architecture
  • User Experience Design
  • Digital Design
  • Digital Templates
  • Print Design
  • Photography
  • Website Development

Kids In Crisis provides 24/7 support to help children and families resolve conflict. Based in the Fairfield County, Connecticut, area, the organization offers emergency shelter, prevention workshops, in-school counseling, an emergency hotline and much more to kids, teens and families struggling with abuse, bullying and mental health.

As IOP’s Brand New Brand! recipient for 2017, the newly created brand system perfectly encapsulates the organization’s combined optimism and dedication to their critical mission to offer vital support to kids, teens, and families struggling with abuse, bullying, and mental health.

The project was amplified with the generous support of our partners. It would not have been possible without them.

To learn what it was like to go through the full rebranding process—and about the “momentous” impact of the rebrand—read this interview with Kids In Crisis Executive Director Shari Shapiro. 

Visit the Kids In Crisis site

“On behalf of Kids In Crisis and the children and families we serve, I can’t thank you enough for everything that you have done for us. We are better today because of you. Our message is clearer because of you. Our look is fresh and new because of you. We know we have our work cut out for us but we are up for it and thrilled. Ideas On Purpose really rocks!”

Shari Shapiro, Executive Director of Kids In Crisis

Kids In Crisis ensures the well-being of children through vital 24-hour services.

Kids In Crisis mission statement
Related Content