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Stanley Black & Decker launches new corporate website

May 22, 2017

Stanley Black & Decker launched a new corporate website showcasing the company’s purpose and timed to their investor day. Targeted for an audience of media, investors, potential employees and other key stakeholders, the site is a highly visual take on the digital industrial company. Ideas On Purpose was tapped to lead the visual design and content creation for the site. Collaborating with a multidisciplinary team we crafted a dynamic, flexible system to support the company in a time of rapid growth. Be sure to take a look.

Michelle Marks honored with 2017 Brava Award

March 29, 2017

Our own Michelle Marks was honored as a 2017 recipient of a New York Brava Award, given by SmartCEO magazine. The Brava Awards program celebrates high-impact female business leaders. Winners combine their irrepressible entrepreneurial spirit with a passion for giving back to the community, and are exemplary leaders of both their companies and their communities. Each year, an independent committee of local business leaders selects winners based on company growth, community impact and mentoring.

EcoSpaces Education takes Best of Show

December 15, 2016

The winners of the 16th Annual International iNOVA Awards Competition honoring excellence in corporate websites were announced today. IOP-designed EcoSpaces Education took the top honor—Best in Show. The judges praised the fresh, clean look. They really enjoyed the site’s design and great photography. “User friendly and fun!”

EcoSpaces Education

The site was part of our Brand New Brand initiative and was created with contributions from Igicom as well as photographer Peter Ross. Read about the EcoSpaces rebranding and the Brand New Brand process here.

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Brand New Brand 2017: pro bono redesign initiative

November 17, 2016

We are excited to announce the next cycle of Brand New Brand, our pro bono redesign initiative. We’re looking for a small, established nonprofit — at least five years old — in need of rebranding to take the organization to the next level. The winning entry will receive a focused brand redesign that may include an identity, a website and other communications. All the work created by IOP and our partners is free of charge. Spread the word, applications are due March 1st, 2017.

Brand New Brand

IOP wins website design awards for clients

November 16, 2016

inova2016_winnerwebOur clients did well in the 2016 iNova awards, recognizing the best in web design. United Technologies won two Golds for best website design in both the Diversified Industrial Company and Manufacturing categories. EcoSpaces Education won Gold for the best Nonprofit website design.

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UTC.com recognized in 2016 WebAwards

October 27, 2016

United Technologies IOP-led site redesign was honored in the 2016 WebAwards, recognizing the best in website design and development. The site was awarded Outstanding Achievement. We are proud to have led the team, working in collaboration with DataArt and AMS. Since 1997, the Web Marketing Association’s annual WebAward Competition has been setting the standard of excellence for website development. Independent expert judges from around the world review sites in 96 industries.